A poll of 2,000 people found 91 percent have already broken their New Year diet pledges despite 81 percent vowing to eat healthier. Four in 10 are eating more comfort food than they usually do and 17 percent admit to indulging in a treat every day this month. And more than one in 10 (13 percent) even claimed Zoom calls with family and friends – including wine or cheese tastings or virtual parties – have contributed to a loss of resolve.
To help the nation battle the bulge, a new range of ‘fakeaway’ dishes have been created by wellness brand WW, which can be ordered through Uber Eats.
Among the options available on the menu are chicken tandoori skewers and a vegan mushroom and spinach curry – both of which are ‘ZeroPoint’ to those following the blue and purple WW plans.
Anna Hill from WW UK said: “Many of us have the best of intentions to stick to our healthy eating goals at the start of the year, only to struggle to keep it up a few weeks in.
“We want to demonstrate that eating healthy doesn’t mean you need to restrict yourself as this will only cause cravings and lead to unhealthy food choices.
“The WW Menu on Uber Eats showcases the types of foods you can still eat while following the WW programme, where no food is off limits.”
The study also found that other New Year’s resolutions Britons are already having difficulty with include saving more money, drinking more water – and cutting down on screen time.
Others have struggled to keep up with plans to exercise more, go to bed earlier and drink less caffeine.
And after starting a New Year’s resolution on the 1st, it took less than five days, on average, for adults to waver.
More than a third of those polled via OnePoll believe lockdown made it tricky to stick to their goals, and 31 percent said the depressing news about the coronavirus made them feel less stringent about their resolutions.
Toussaint Wattinne, general manager of Uber Eats UK and Ireland, said: “Sticking to New Year’s resolutions can be tough in any year, but with everything going on at the moment it’s harder than ever.
“January is the perfect time to launch this delicious fakeaway menu with WW to help those struggling with their resolutions, or simply for those who want a tasty meal as a guilt-free treat.”
TOP 20 NEW YEAR’S RESOLUTIONS BRITONS HAVE ALREADY STRUGGLED WITH
1. Exercise more
2. Eat a healthier diet
3. Lose weight
4. Save money
5. Go to bed earlier
6. Tone up their figure
7. Drink more water
8. Drink less alcohol
9. Give up smoking
10. Travel more
11. Reduce screen time
12. Renovate the house
13. Read more
14. Drink less caffeine
15. Get a better work life balance
16. Take up a new hobby
17. Find a new job
18. Shop less
19. Floss more
20. Find a partner
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